The Event Guys Launches Comprehensive Guide to Event Technology
The Event Guys is pleased to announce the launch of the EventTechGuide - a comprehensive digital guide to meeting and event technology AND the meeting industry's first review site for technology providers.
"After working through the process of searching for and vetting providers for our clients," shared Eric Kingstad, CEO of The Event Guys, "we sensed the frustration that planners must feel due to the reality that there is 1) a vast and growing number of choices available for each different type of technology (at last count we see over 125 registration platforms and over 150 mobile event apps) and 2) no easy way to tell the good from the bad. There are many companies that are just coming into market that have spectacular products, and many that have gained no traction after several years. Creating a review site makes sense and we hope it will help planners in their decision making process as they'll be able to read reviews about experiences from actual users."
"We also realize the difficulty that small startups have with gaining the attention of planners", Kingstad continued. "The companies with the biggest marketing dollars are ultimately winning the day, even though they may not have the best product or service. Being entrepreneurs ourselves, we hope to level the playing field and give smaller companies with great products an affordable way to reach their target audience".
The EventTechGuide (www.eventtechguide.com) officially launches February 1, and will include listings and reviews of providers in over 20 technology categories, industry news, articles about event technology from industry thought leaders, educational opportunities in the form of webinars, and a calendar of industry technology focused events. Cost is free for planners, and pricing for provider participation varies.
For more information contact Eric Kingstad at Eric@theeventguys.com.